วันจันทร์ที่ 8 มิถุนายน พ.ศ. 2558

ข้อ 10-10

ข้อ 10-10
Elizabeth Bailey is the owner and general manager of Princess Brides, which provides a  edding planning service in Southwest Louisiana. She uses radio adver- tising to market her  usiness. Two  types of ads are available—those during prime time hours and those at other times. Each prime time ad costs $390 and reaches 8,200 people, while the offpeak ads each cost $240 and reach 5,100  people. Bailey has budgeted $1,800 per week for advertising. Based on comments from her customers, Bailey wants to have at least 2 prime time ads and no more than 6 off peak ads. (a) Formulate this as a linear program.

กำหนดให้ X1 = การโฆษณาในช่วงเวลา Prime time
            X2 = การโฆษณาในช่วงเวลา Off peak
จะได้  Maximize customers = 8200X1+5100X2
 Subjective:
              390X1+240X2 ≤ 1800
                              X1 ≥ 2
                              X2 ≤ 6
                         X1, X2 ≥ 0

ข้อ 10
max
verible(Decision verible)
x1
x2
objective funtion
units produced (จำนวนที่ออกวิทยุ)
900
0
7380000
profit per unit
8200
5100
constraints
LHS
RHS
ค่าโฆษณา
2
3
1800
<=
1800
prime time
1

900
>=
2
off peak

1
0
<=
6

ไม่มีความคิดเห็น:

แสดงความคิดเห็น